The People's Tycoon: Henry Ford and the American Century

Member Price: $18.90
In stock

Author, Steven Watts shows us how a Michigan farm boy from modest circumstances emerged as one of America's richest men and one of its first mass-culture celebrities, one who became a folk hero to millions of ordinary citizens because of his support of high wages and material abundance for everyday workers and yet also excited the admiration of figures as diverse as Vladimir Lenin and Adolf Hitler, John D. Rockefeller and Woodrow Wilson.

Disclosing the man behind the myth and situating his achievements and controversies firmly within the context of early twentieth-century America, Watts has given us a comprehensive, illuminating biography of an American icon.

  • Softcover. 
  • 656 pages 
  • 5.2" w x 8" h x 1.3" d.
Product Number 5707254

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